Marketing Automation That Drives Revenue
We deliver personalized experiences with Pardot (Marketing Cloud Account Engagement) and Marketing Cloud Engagement.
From email campaigns to customer journeys and lead nurturing—we implement and optimize your marketing technology.
Marketing Cloud Account Engagement (Pardot)
B2B marketing automation that aligns sales and marketing teams. Lead nurturing, email marketing, landing pages, lead scoring, and ROI reporting that prove marketing value.
Lead Management
- Lead capture from forms and landing pages
- Progressive profiling for data enrichment
- Lead scoring and grading
- Automated lead assignment to sales
- Lead lifecycle tracking
Email Marketing
- Email template design and testing
- A/B testing and optimization
- Personalization and dynamic content
- Automated drip campaigns
- Engagement tracking and scoring
Landing Pages & Forms
- Custom landing page design
- Form builder and customization
- Thank you pages and redirects
- Conversion tracking
- Mobile responsive design
Engagement Studio
- Multi-touch nurture programs
- Behavior-based automation
- Trigger actions based on engagement
- Sales alert notifications
- Program performance analysis
Salesforce Integration
- Bi-directional sync with Sales Cloud
- Lead assignment rules
- Campaign tracking and attribution
- Closed-loop reporting
- Custom field mapping
Reporting & Analytics
- Email performance dashboards
- Lead source and attribution reports
- Pipeline and revenue influence
- Engagement metrics and trends
- ROI measurement
Marketing Cloud Engagement
Enterprise-scale email, mobile, social, and advertising campaigns. Journey Builder orchestration, audience segmentation, A/B testing, and cross-channel campaign management.
Journey Builder
- Multi-channel customer journeys
- Triggered and scheduled journeys
- Decision splits and conditional logic
- Einstein recommendations
- Real-time journey optimization
Email Studio
- Drag-and-drop email builder
- Advanced personalization with AMPscript
- Dynamic content blocks
- Send-time optimization
- Deliverability management
Audience Studio (CDP)
- Unified customer profiles
- Advanced segmentation
- Lookalike audiences
- Cross-device identity resolution
- Third-party data integration
Mobile Studio
- SMS and MMS messaging
- Push notifications
- In-app messaging
- Location-based targeting
- Mobile app analytics
Social Studio
- Social media publishing
- Social listening and monitoring
- Engagement management
- Influencer identification
- Social analytics
Advertising Studio
- CRM-powered advertising
- Customer audience targeting
- Lookalike audience creation
- Cross-channel ad orchestration
- Advertising attribution
Campaign Strategy & Execution
Technology is only half the battle—you need strategy and execution expertise to drive results.
Campaign Planning
Campaign architecture, audience segmentation, content strategy, channel selection, and success metrics definition.
Customer Journey Mapping
Journey design workshops, touchpoint identification, content mapping, and orchestration strategy across channels.
Performance Optimization
A/B testing frameworks, conversion rate optimization, email deliverability improvement, and engagement analysis.
Sales & Marketing Alignment
Lead lifecycle definition, handoff processes, SLA agreements, and closed-loop reporting between teams.